2016- Terrific Trucks ‘Get Truckin’ iPad App
CLIENT: nbc universal / sprout
PRODUCTION CO: ustwo (New york)
ustwo is a digital product studio (you might also know them from an amazing game called Monument Valley). NBC’s children’s television channel, Sprout, was launching a new show called Terrific Trucks and wanted an iPad game to debut at the same time. We worked with the NBC team and held focus groups designed to really develop features that the target audience would enjoy and understand. We designed and built a game which encouraged creativity, play and inclusiveness while still staying true to the quirkiness of the show. Plus we got to work with Roger L Jackson, the voice of Ghostface himself!
My Role
Producer, in this case that meant:
Client and stakeholder management
Scoping and budget
Building the right team including external Unity experts and 3D animators
Voice actor casting and co-direction
Organising and running UX testing and focus groups